• Ventura County Coast Launches New National Commercial Capturing the Local Energy, Outdoor Adventures, and the Spirit of California's Coast
    • New Look, Same Soul: Ventura County Coast’s Brand Refresh Celebrates the California Dream
    • Hospitality Hits the Right Note at NAMM 2025: Showcasing Music, Creativity, and Tourism
    Ventura County Coast Launches New National Commercial Capturing the Local Energy, Outdoor Adventures, and the Spirit of California's Coast
    News

    Ventura County Coast Launches New National Commercial Capturing the Local Energy, Outdoor Adventures, and the Spirit of California's Coast

    An award-winning campaign, the destination’s first national commercial is a cinematic piece starring real locals, filmed entirely on location, and designed to invite travelers into experiences they can live themselves.
    New Look, Same Soul: Ventura County Coast’s Brand Refresh Celebrates the California Dream
    News

    New Look, Same Soul: Ventura County Coast’s Brand Refresh Celebrates the California Dream

    [Ventura County, CA] - April 2025 - The Ventura County Lodging Association, also known as Ventura County Coast (VCC), is excited to announce the launch of a new visual identity. Developed in collaboration with their creative agency The Brand Leader, the refreshed look mo...
    Hospitality Hits the Right Note at NAMM 2025: Showcasing Music, Creativity, and Tourism
    News

    Hospitality Hits the Right Note at NAMM 2025: Showcasing Music, Creativity, and Tourism

    Ventura County Coast Bridges Tourism and the Music Industry, Positioning Ventura County as a Creative Destination for Artists, Makers, and Innovators
    Ventura County Coast Launches New National Commercial Capturing the Local Energy, Outdoor Adventures, and the Spirit of California's Coast
    New Look, Same Soul: Ventura County Coast’s Brand Refresh Celebrates the California Dream
    Hospitality Hits the Right Note at NAMM 2025: Showcasing Music, Creativity, and Tourism
    News
    Ventura County Coast Demonstrates Strength as Sports Hosting Destination with Georgia Southern Football

    Ventura County, CA — Building on the success of hosting the Dallas Cowboys Training Camp over the last 19 years, Oxnard and Ventura County Coast proudly welcomed the Georgia Southern University Eagles football team for a week-long stay between their games against Fresno ...

    12 September 2025

    News
    Ventura County Coast Launches New National Commercial Capturing the Local Energy, Outdoor Adventures, and the Spirit of California's Coast

    An award-winning campaign, the destination’s first national commercial is a cinematic piece starring real locals, filmed entirely on location, and designed to invite travelers into experiences they can live themselves.

    19 August 2025

    News
    Tourism Continued To Support Ventura County's Economy in 2024

    New statewide report finds travel industry growth in Ventura County and across the state in 2024. As economic headwinds swirl in 2025, Ventura County Coast and Visit California encourage Californians to support local economies by keeping travel dollars in-state.

    5 May 2025

    News
    New Look, Same Soul: Ventura County Coast’s Brand Refresh Celebrates the California Dream

    [Ventura County, CA] - April 2025 - The Ventura County Lodging Association, also known as Ventura County Coast (VCC), is excited to announce the launch of a new visual identity. Developed in collaboration with their creative agency The Brand Leader, the refreshed look mo...

    10 April 2025

    News
    Empowering Ventura County’s Future Workforce: Hospitality Bridges Education and Industry

    Ventura County Lodging Association Partners with Oxnard Union High School District to Build a Stronger Local Workforce

    14 March 2025

    News
    Hospitality Hits the Right Note at NAMM 2025: Showcasing Music, Creativity, and Tourism

    Ventura County Coast Bridges Tourism and the Music Industry, Positioning Ventura County as a Creative Destination for Artists, Makers, and Innovators

    7 March 2025

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